Atlantic Union Bank Center, located in Harrisonburg, Virginia, features a variety of seating levels to accommodate different viewing preferences and budgets. Here's a detailed breakdown of the main section groupings:

Floor Seating

Floor Seats: These are the closest seats to the action, typically used for basketball games or concerts. They provide the best view and often come with VIP treatment.

Lower Level (100s)

Located just above the floor, these sections offer excellent sightlines and close proximity to the action.
Sections 101-111 wrap around the arena, providing good views from all angles.
Center Court Seats (Sections 104, 105, 108, 109) are considered premium in the lower level for sports events.

Club Level

Union Bank & Trust Club: This area provides premium amenities such as access to exclusive lounges, food, and beverage service.
Duke Club: Mid-tier club seating that includes access to premium food and beverage options, better views, and more comfortable seating.

Upper Level (200s)

Sections 201-212: These seats are further up from the floor but still offer decent views for sports events, concerts, and shows.
Corner and End Sections: These are more budget-friendly options, providing a more distant view but still clear.

Suite Level

Private Suites: These are exclusive suites located around the venue. They are perfect for corporate events or premium viewing experiences with groups.

Student Section

Specifically reserved for university students, this section offers a vibrant and energetic atmosphere. It is located in the lower level, providing a great view of the action.

Atlantic Union Bank Center offers a variety of seating options to cater to a wide range of preferences, whether it's luxury, proximity, or value for money.

Atlantic Union Bank Center Events

Tickets to Atlantic Union Bank Center events are available now at Event Tickets Center! Oftentimes, Atlantic Union Bank Center shows are difficult to come by. But, Event Tickets Center has a variety of tickets available for the next several events at the venue. Prices start at $10, but can range all the way up to $504. So, you need to act fast before ticket prices rise. If you are on the fence about going to see a Atlantic Union Bank Center event, we have conveniently laid out some of the most important information about the venue. Check out insider information about parking, concessions, seating, rideshare, public transportation, bag policy, amenities, and more! Find the event you want to attend in the event list above, so you can purchase your tickets to go see your next Atlantic Union Bank Center event live!

Atlantic Union Bank Center Concerts

Witness your favorite artists perform at Atlantic Union Bank Center. This venue has hosted truly iconic concerts, creating long-lasting memories for music lovers in Harrisonburg. Fans and those seeking to discover new music can visit Atlantic Union Bank Center to find almost any kind of concert, as this venue holds everything from intimate acoustic sets to energetic performances. There’s something for everyone!

Atlantic Union Bank Center Sports

There's nothing like the thrill of live sports! Atlantic Union Bank Center is where the James Madison Dukes (Men's and Women's Basketball) play their home games, and the stakes are always high for them. The crowd usually fills every corner of the venue and makes it come to life, creating an electrifying atmosphere and providing the perfect game day experience for both lifetime fans and first-time visitors. It's a place like nowhere else! Join the fun now and get your tickets here at Event Tickets Center.

The venue serves as the stage for basketball and concert events, along with the ability to host many other functions.

The James Madison Dukes at Atlantic Union Bank Center Tickets

Atlantic Union Bank Center is the home ground for The James Madison Dukes. The venue is filled with the energy of countless games, resulting in an unmatched fan culture. During games, the home advantage is noticeable thanks to the atmosphere as the roar of the crowd lifts the team. Tickets to the next The James Madison Dukes event at Atlantic Union Bank Center are available right here at Event Tickets Center!

Atlantic Union Bank Center Experience

Getting to a Show at Atlantic Union Bank Center

Atlantic Union Bank Center is located at 645 University Blvd, Harrisonburg, Virginia, 22807. We've got you covered with all the options to get there, from public transportation to convenient rideshares.

Atlantic Union Bank Center Rideshare Drop-off and Pickup Location

At Atlantic Union Bank Center, there are specific pick-up locations for rideshare users. You’ll find the designated pick-up spots at 645 University Blvd. Using rideshare to attend an event is a great option because it eliminates the stress of finding parking, which can often be scarce and expensive. Additionally, ridesharing promotes safety by providing reliable transportation if you plan on consuming alcohol during your visit.

Closest Bus Stop to Atlantic Union Bank Center

For a budget-friendly option, the nearest bus stop is located at University Blvd @ Atlantic Union Bank Center.

Arrival Times for Atlantic Union Bank Center?

Arrival times may vary depending on the event, but we recommend arriving at the venue about an hour before the scheduled start time. This gives you some breathing room in case of traffic congestion, parking difficulties, visits to the merchandise store, or if you want to grab some food and drinks before the event starts.

Inside Atlantic Union Bank Center

When you come to an event at Atlantic Union Bank Center, please make sure to bring your ticket and a valid ID, especially if you want to purchase alcohol. We recommend bringing a credit or debit card and also a little cash. Because this is an indoor venue, weather is often not a factor. However, as it is climate-controlled, it might be worth bringing a light jacket just in case it gets a little chilly inside.

Want to ensure a smooth entry to Atlantic Union Bank Center? We've got you covered! From security to accessibility, we've compiled all the info you need for a hassle-free arrival.

Atlantic Union Bank Center Bag Policy & Prohibited Items

Please leave unnecessary bags at home or in your car to expedite entry. Bag checks and metal detectors will be used at all entrances, but there is no clear bag policy.

Alcoholic beverages, illegal drugs, weapons, fireworks
Bags exceeding 12\"x12\"x12\"
Balloons (except small floral balloons)
Coolers, glass, and metal containers
Noisemakers and disruptive devices
Food and drinks (except one unopened water bottle per person and food for babies or medical needs)
Large signs, flags, banners, or inappropriate clothing
Large strollers (umbrella strollers are allowed)
Wheeled transport (wheelies, bicycles, skateboards)
Wrapped gifts

One unopened water bottle per person
Small (umbrella-style) strollers
Flowers and small floral balloons
Still cameras (as long as they don't obstruct views or access)

Atlantic Union Bank Center Concessions

Plenty of concessions are available at Atlantic Union Bank Center. Non-alcoholic beverages are served as well as alcoholic beverages including but not limited to beer and wine.

Atlantic Union Bank Center Accepted Payment Methods

Atlantic Union Bank Center primarily operates on a cashless basis. This implies that while some vendors may still accept cash, most onsite purchases are done with digital wallets or debit and credit cards. Although Atlantic Union Bank Center accepts most credit cards (such as Visa and Mastercard), it is prudent to carry a small amount of cash for tipping and for the few vendors that might accept it inside and outside the venue.